EMPLIFI UNIFIED ANALYTICS

Unify insights from social media analytics to maximize impact

Gain a 360° view of performance across all platforms for your social media analytics, uncover actionable insights, and drive smarter decisions – all from one unified platform.

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Actionable insights that make it easy to drive peak performance for every part of your brand

View data in the way that’s easiest for you. With graphs, searchable metrics, and customizable widgets, our Unified Analytics platform shows you a complete picture of your metrics in just a few clicks.

40%

Increased productivity from data consolidation

Consolidate data from every facet of your brand’s social presence, from campaign to customer support.

360°

View of your business metrics, with all your social media analytics in one place.

Access powerful metrics quickly to monitor progress, benchmark, and align your goals.

Make informed decisions based on intuitive reports, all from one social media analytics platform

30%

Improvement in customer engagement due to real-time trend analysis

47%

Follower increase after social metrics audit and strategy adjustment

Faster reporting and data analysis than before using Emplifi

Every data point from every channel, coming from one place

Analyze deep insights for all of your brand’s most important KPIs, from paid and owned content performance, to competitive benchmarking and social care highlights, all from one modular platform. Then, use those insights to drive strategy and inform decisions.

Automate and export in just a few clicks

Save and set automated reports with specific views and date ranges that regenerate and export directly to your inbox, for no-stress analysis exactly when you want it.

Drill into insights with ease

With customizable labels, you can keep an eye on every metric you need. Plus, use the search tool to find specific metrics, widgets, and boards with the help of AI, resulting in less time spent searching and more time spent maximizing your brand’s potential.

Intuitive collaboration made simple

No data wizardry required. With a simple, easy-to-use interface, Unified Analytics offers both preset and configurable visualizations of your most important data. Customize and save specific report views for yourself and your entire team, so that everyone is in the know.

Unlock new possibilities for your organization with Unified Analytics

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How our customers benefit from Unified Analytics

Customers

"With Emplifi, we’ve been able to set more realistic KPIs, understand different metrics like engagement rate per reach or followers, and optimize campaigns more effectively. The platform has boosted our productivity by 40% by consolidating all data on a single platform, allowing us to pull comprehensive reports with just a few clicks."

Karen Libao Senior Social Media Manager Team Lead, Digitalfarm

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"Emplifi’s impact on our operations is irreplaceable. We can now measure success in real-time, make data-backed decisions, and connect meaningfully with users across Latin America."

Guadalupe Barranco (Lups) Social Responding Lead, Stori

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"Using Emplifi has made my job easier. With this tool, I can work more efficiently and develop stronger communication strategies in my daily tasks."

Lorena Ramos Content and Innovation Specialist, Volaris

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Karen Libao Senior Social Media Manager Team Lead, Digitalfarm

Read the full story

"Emplifi’s impact on our operations is irreplaceable. We can now measure success in real-time, make data-backed decisions, and connect meaningfully with users across Latin America."

Guadalupe Barranco (Lups) Social Responding Lead, Stori

Read the full story

"Using Emplifi has made my job easier. With this tool, I can work more efficiently and develop stronger communication strategies in my daily tasks."

Lorena Ramos Content and Innovation Specialist, Volaris

Read the full story

Karen Libao Senior Social Media Manager Team Lead, Digitalfarm

Read the full story

"Emplifi’s impact on our operations is irreplaceable. We can now measure success in real-time, make data-backed decisions, and connect meaningfully with users across Latin America."

Guadalupe Barranco (Lups) Social Responding Lead, Stori

Read the full story

Frequently asked questions

Is Emplifi’s Unified Analytics tool only for owned social media reports?

No. Although Unified Analytics serves as your hub for social media analytics, it’s also the one-stop shop for all of the data found with Emplifi. This includes customer Care reports, Bot performance, Live Commerce, competitive benchmarking, UGC, and more.

What types of data can I analyze using Unified Analytics?

With Unified Analytics, you can analyze everything from content performance and impressions to location insights and other demographic data. Dig into video watch times, trends in Listening sentiment, or Care case resolution metrics. Set up labels that allow you to benchmark, or track the success of your biggest competitors.

Can small businesses use Unified Analytics, or is it for large organizations?

Our analytics tool is built for everyone – the platform scales with you and helps you manage growth efficiently so that, regardless of your organization’s size, you’ll have a flexible analytics tool that’s constantly improving and ready to help you maximize your customer experience journeys.

Do I have to manually build my own reports in Unified Analytics?

No manual building needed. Unified Analytics offers preset boards that contain flexible metrics and widgets for all your most important social media analytics. Any connected profiles and accounts in Emplifi will be automatically added to reports, but you can also opt to choose specific profiles, platforms, and dates to analyze.

How do Emplifi’s reporting tools help with decision making?

By providing comprehensive insights, Emplifi’s reporting empowers you to make informed, data-driven decisions. Analyze key metrics, audience behaviors, and market trends, and use our tools to identify strengths, spot growth opportunities, and address areas for improvement. Monitor your progress and align your goals with actionable insights, alongside proof in numbers.

Explore additional social media analytics resources

Learn more about social media analytics and the power of unifying data from all channels.

What are social media analytics?

What is the impact of unifying analytics across channels?

What is social media management?

What is AI marketing?

What is audience analysis?

What is sentiment analysis?

Pronto para impulsionar sua experiência do cliente em redes sociais?

Descubra como a Emplifi aumenta a eficiência, gera mais receita e escala a gestão de redes sociais, seja com uma equipe pequena ou uma operação complexa.